Evaluation of magazine titles

·          The name is ‘Kerrang’ onomatopoeia; it is a sound of a guitar being strung. This indicates it’s a music magazine.

·         The target audience is for people aged around 14-25 that have an interest in rock music. E.g. punk, emo, metal.

·         The tattered and worn out letters replicate the clothing of the target audience.

·         The letters are dark replicating the dark audiences clothing and persona





·         Target audience is 13-25 year olds that listen to hip hop or rnb.

·         The title gives the impression of really big.

·         The title’s house style is red and white allows the name to stand out.







·         The target audience is late twenties to 45 who listen to pop or indie music.

·         ‘Q’ could symbolise a lot of meanings.

·         More of intelligent magazine. (in depth interviews)





·         NME’s target audience is about 16 to late twenties who listen to mainly pop and indie music.

·         NME (New Musical Express) sounds like ‘enemy